Volvo Cars Driving Academy Teaches Eco-driving

With these days' in dire need for "environmentalthe VEAB employees are small groups (12) and
cars", Volvo Cars Driving Academy is having athe students are skeptical and most believe they
growing demand for its eco-driving course.already drive with a green foot or at least know
Tommy Andersson, chief instructor at the Volvohow to.
Cars Driving Academy, commented it is possibleThey first get to drive a set urban route with the
to lessen fuel costs and have a better effect onVolvo Cars Driving Academy's cars, which are
the environment through changing one's drivingequipped with measuring devices for exact fuel
motive.consumption. A lesson in eco-driving then follows.
The Volvo Cars Driving Academy is a relativelyAnd then, students drive the same route again,
unknown division of Volvo Cars' operations. It hasapplying their newly learned eco-driving skills.
been around in various forms since 1989 givingStudents at the Volvo Cars Driving Academy are
instructions in winter driving, safety driving, andmore than satisfied when they receive their
security driving.certificates.
Andersson explains the academy offers a wideStefan Fredriksson, landscape gardener,
variety of courses every year for professionalcommented that from now on, he will be thinking
drivers and private individuals. He explained furthermore about which road he would choose. He
safety driving is still their biggest-seller, but thecontinues that he will avoid roads with many
demand for eco-driving is increasing.traffic lights where the traffic has to stop so
VEAB Mark & Trädgård, a Swedishoften.
construction service provider, is one of theAndersson predicts that enrolment in the
companies that opted to enroll its employees inAcademy's eco-driving course will increase.
the eco-driving course at the Volvo Cars DrivingAccording to him, his aim is to focus more on
Academy.environmentally friendly eco-driving. For example,
HÃ¥kan Persson, President of VEAB, sayshe said, they are discussing cooperation with
many of their clients demand the course if theycompanies and municipalities with regard company
are to be included in their purchasing contracts. Hecars and pool cars. He further said that it is only a
adds that they work on behalf of big companies,matter of time before they realize what they
the municipality and the Swedish Roadstand to gain by giving everyone the knowledge
Administration. He affirmed their ISO 14001about this issue.
environmental certification. He also said allowingSince Volvo is targeting an eco-friendly drive,
employees to undergo an eco-driving course atexpect that toxicity of emissions form its cars'
the Volvo Cars Driving Academy is a wiseinternal combustion engines are reduced because
investment.of its Volvo catalytic converter.
Like many of the Academy's students before,